E-commerce Analytics: Understanding Key Performance Indicators (KPIs) to Grow Your Online Business

In the rapidly evolving world of e-commerce, data-driven decision-making is no longer optional—it’s essential. For online businesses to thrive, understanding the health and direction of their performance metrics is crucial. Key Performance Indicators (KPIs) serve as a compass, guiding your strategy, measuring progress, and highlighting areas for improvement. But what exactly are e-commerce KPIs, and […]