E-commerce Analytics: Understanding Key Performance Indicators (KPIs) to Grow Your Online Business

In the rapidly evolving world of e-commerce, data-driven decision-making is no longer optional—it’s essential. For online businesses to thrive, understanding the health and direction of their performance metrics is crucial. Key Performance Indicators (KPIs) serve as a compass, guiding your strategy, measuring progress, and highlighting areas for improvement. But what exactly are e-commerce KPIs, and […]
What is the Best and Cheapest Way to Connect Shopify to Amazon?

Selling on multiple platforms has become essential for businesses aiming to maximize their reach and revenue. One of the most popular strategies is to combine the power of Shopify, known for its customizable and user-friendly e-commerce interface, with Amazon, the largest global online marketplace. However, managing sales across both platforms can be challenging without the […]
Local Marketplaces: Exploring the Growth of European eCommerce and Their Competition with Global Giants
In the competitive eCommerce landscape, global giants like Amazon, eBay, and Alibaba dominate. However, local European platforms like Shopify and PrestaShop are rapidly growing, offering unique tools for businesses to compete. This post explores how platforms like Shopify, PrestaShop, and Amazon are thriving across Europe, what drives their success, and how they help local businesses […]
Maximizing ROI: How to Choose the Right E-commerce Tools for Your Shopify Business

In today’s cutthroat digital marketplace, the right e-commerce tools can be the difference between thriving and just surviving. They streamline your operations, create a delightful customer experience, and ultimately, boost your return on investment (ROI). But with countless options vying for your attention, finding the perfect fit for your business can feel overwhelming. This guide […]
3 Easy Ways to Create Products on Amazon and Sync with Shopify

As an ecommerce entrepreneur, selling on both Amazon and Shopify can be a powerful strategy to maximize your reach and sales. However, managing product listings across multiple platforms can be time-consuming. Fortunately, there are several options to streamline the process of creating products on Amazon and syncing them with your Shopify store using a tool […]
Surviving in Ecommerce in 2024: Trends and Traps to Avoid

As we step into 2024, the ecommerce landscape continues to shift rapidly. Staying ahead in this dynamic environment calls for a keen understanding of emerging trends and a clear strategy to sidestep potential pitfalls. Here’s a professional guide to not only survive but thrive in ecommerce this year. Embracing the Next Trends Global Marketplace Expansion […]
Connecting Amazon to Shopify for Beginners – Why You Need an Integration Tool

Selling on multiple sales channels, like Amazon and your own Shopify store, allows you to reach more customers and boost your sales. However, manually keeping inventory and order information synced across platforms can be time-consuming and error-prone.
What is the Difference Between an SKU and an EAN?

When it comes to managing your inventory and selling products on platforms like Amazon, understanding the various product identifiers is crucial. Two commonly used identifiers are SKU (Stock Keeping Unit) and EAN (European Article Number). In this article, we will explore the difference between an SKU and an EAN to help you better navigate the e-commerce landscape.
UPDATE: BookE 2.0 is out!

Good news! BookE is having its first update and it’s evolving into BookE 2.0.
In tooelE our aim is to allow you to get your business started with no trouble. With the new and improved BookE you’ll enjoy of a simpler interface with many new improvements
Thriving in E-commerce During the 2023 Festive Season

As winter’s gentle embrace fills the air with twinkling lights and melodious carols, we immerse ourselves in the joyous atmosphere of the holiday season. Amidst the merriment, let us take a moment to marvel at the remarkable growth of e-commerce in 2023. This year has witnessed a splendid surge in online shopping, where industry giants like Amazon have flourished, B2B transactions have expanded their horizons, Prestashop has undergone a captivating transformation, and Shopify has gained new ground. Join us on a journey through the thriving e-commerce landscape, where businesses are empowered by ingenious tools in this dynamic era.